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Fada [ Immersive Experiences ]
Unit /
Spatial Forces
This immersive desert mansion experience merges gamification with rich architectural storytelling. Set against the backdrop of a warm, sun-drenched desert, the design integrates elements of traditional desert architecture with futuristic interactivity. The spatial layout balances monumental, sculptural forms with organic pathways and corridors that seamlessly lead users through various activities.
The experience features a customized fashion runway, token collection tasks, and wayfinding games, all embedded into the setting. Drivable vehicles and a dynamic use of color and light bring the desert to life, while the overarching theme merges digital interaction with the aesthetic warmth of the desert. The result is an engaging, multi-layered space that feels both rooted in the natural environment and enhanced by advanced, interactive digital design.
1/5
Project Team
Firas Safieddine
Krzysztof Galant
Fashion Design Feature
Laura Civetti
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